From origin to every market
HMH General Trading LLC imports, exports and distributes food and non-food products from Dubai to the GCC, MENA, CIS and Africa, and develops private-label brands for the markets it serves.
A Dubai trading house built on quality products and reliable service
Building our company brands across the continents and increasing the brand visibility.
Cross-trading: shipments routed origin to destination, whether or not they transit the UAE.
One of the pioneers in trading for food and non-food products, HMH serves customers and brand owners across the GCC, MENA, CIS and African markets, with a professional team, competitive pricing and a portfolio spanning FMCG and branded goods.
As trade has shifted, so have we. Import and export, cross-trading, wholesale distribution and private labelling now sit alongside one another: one company, one point of accountability, from sourcing through to shelf.
Import
Sourcing into the UAE and the wider Gulf.
Export
UAE origin and re-export to international markets.
Cross Trading
Origin to destination, without transiting the UAE.
Wholesale & Distribution
Bulk and retail channels across the region.
Private Label
Own-brand development, concept to carton.
Global Sourcing
Supplier discovery, qualification and buying.
Five capabilities, one continuous chain of custody
- Step 01
Global Sourcing
Suppliers found, qualified and bought against the specification and the price the destination market will bear.
- Step 02
Import & Export
Documentation, customs and freight handled in both directions, including cross-trades routed origin to destination without transiting the UAE.
- Step 03
Distribution
Bulk and retail distribution into modern trade, traditional trade and wholesale channels.
- Step 04
Private Label
Where sourcing and distribution meet: a product specified, branded, packaged and placed under a name we build.
- Step 05
International Marketing
Taking our brands to international food fairs such as Gulfood, ISM, SIAL and the Saudi Food Show, to meet buyers, distributors and suppliers.
Thirteen categories, food and non-food
Traded in container loads against specification, origin and Incoterm. Prices are quoted on enquiry, never listed.
Request a quote
Dairy ProductsMilk powder · Evaporated milk · Juices
Grains & CommoditiesRice · Wheat · Wheat flour · Pulses
SpicesWhole · Ground · Blends
Oils & FatsSunflower oil · Olive oil · Cooking oil
Biscuits & ConfectionerySandwich biscuits · Bourbon cream · Wafers
HoneyNatural honey · Consumer packs · Bulk packs
BeveragesTea · Coffee · Instant drinks
Agricultural ProduceFruits · Vegetables
Canned FoodsCanned tuna · Canned chicken · Canned beans
Mineral WaterConsumer packs · Bulk
Dubai sits within eight hours of two-thirds of the world
That geography is the reason the business exists here. Goods route through the UAE, or around it, depending on what the trade needs.
GCC
The home market and the first ring of distribution.
MENA
North Africa and the Levant, served by sea and land.
CIS
Central Asia and the former Soviet trade corridor.
Africa
East, West and Southern African markets.
HMH also trades with Pakistan, India and the Australian continent.
Head office: Dubai, United Arab EmiratesTrading, sourcing and private-label operations all run from here.We don’t only move brands. We build them
BOON
Fresh & healthy. Sip the experience.
HMH own brand
A range of instant hot drinks in single-serve printed cups. The premix is pre-dosed and the cup is the pack. Every cup carries English and Arabic, built for Gulf retail and for travel, office and catering supply.
- Format
- Single-serve instant cup
- Languages
- English & Arabic
- Range
- 10 varieties
Abu Koora
Sandwich biscuits.
HMH own brand · Private label
HMH's own sandwich biscuits for Arabic-speaking markets, packed in separate English and Arabic cartons so each market gets a pack that reads natively.
Bring us a shelf. We’ll bring you a product to put on it
Retailers and distributors come to us for product under their own name. We handle the whole route, and we have walked it ourselves, twice, with Abu Koora and Boon.
- Step 01
Source
Manufacturers identified, audited and matched to the specification and the price the market will carry.
- Step 02
Develop
Recipe, format and pack size agreed. Samples run and signed off before anything is committed.
- Step 03
Package
Brand, artwork and bilingual declarations: ingredients, allergens, barcoding, market compliance.
- Step 04
Ship
Production scheduled, freight booked, documentation cleared, to the Incoterm you trade on.
- Step 05
Market
Placed into channel, or handed over to you ready to sell. Abu Koora went this whole way.
No inflated numbers. Just what we actually do
Plenty of trading companies lead with counters: countries, containers, customers. We would rather describe the work and let the enquiry test it.
To emerge as a strong global company with professional evaluation of business requirements and serving the clientele with quality products & services.
One counterparty, end to end
Sourcing, freight, customs, distribution and brand all sit inside the same company. Nobody hands your problem to a third party and stops answering.
Food and non-food under one roof
Dairy, commodities, confectionery and canned goods alongside cosmetics, chemicals and industrial supply, consolidated rather than split across vendors.
Brand building, not just brand carrying
Abu Koora and Boon exist because we made them. That capability is available to you under your own name.
Built bilingually from the start
Arabic and English packaging, declarations and documentation are the default here, not a late translation pass.
Positioned where the trade routes cross
A Dubai base puts the GCC, MENA, CIS and Africa within reach by sea, air or road, from one desk.
Tell us what you need
and where it has to land
Send the category, the volume, the destination port and the Incoterm you trade on. We will come back with a quotation, not a brochure.